What is NewsBox?
NewsBox is a next-generation news platform that uses forward-looking technology to go beyond key word alerts, tracking stories, trends and influencers.
NewsBox is an affordable, cloud-based SaaS solution that combines the best elements of popular PR software, social media monitoring tools, content distribution and business intelligence systems into a single platform that can be used by various departments within a business. It is a stable, mature, fully supported platform. The NewsBox solution helps companies manage paid, earned, and owned media on a single platform, providing options to advertise, reach journalists and influencers, and integrate data, widgets, and tools into existing websites and other media.
NewsBox provides comprehensive, yet affordable, media monitoring while delivering more value than simple key-word tools or news readers. NewsBox media intelligence platform helps businesses reduce risk and associated costs, and provides a faster, more organized solution for the information worker to manage media mentions and following content of importance.
Every company has a brand and how the brand is perceived affects the company’s ability to attract and maintain customers and talent. The company’s brand can be over 70% of the company’s value. The old way of monitoring media mentions was to manually save newspaper and magazine clippings, or hire a PR company to compile.
NewsBox is a great option for anyone to self-manage their online PR and is especially ideal for ad agencies, PR firms, professional service firms and corporations. PR firms can use NewsBox for online brand management. Marketing departments can use it to publish native content for inbound marketing and measure ROI. Management can use NewsBox to stay on top of competitors, follow influencers and stay current on industry news from a broad range of top publications.
NewsBox is an intelligent alternative to current outdated newsletter solutions. Newsletters account for over 65% of marketing e-mails sent. NewsBox gives publishers the ability to reach readers without e-mail, yet still includes e-mail for non-NewsBox members. By using less e-mail, NewsBox reduces spam and the associated likelihood content will not reach a reader’s inbox. Users can host high resolution graphics on NewsBox instead of adding them to e-mail and risking being stopped by firewalls and e-mail filters.