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Your company may be required to disclose information to the public or you may just feel it necessary to make the public aware of certain news.
The Securities and Exchange Commission sets guidelines for public companies and some other organizations.
Regulation FD addresses the selective disclosure of information by publicly traded companies and other issuers. Regulation FD provides that when an issuer discloses material nonpublic information to certain individuals or entities—generally, securities market professionals, such as stock analysts, or holders of the issuer's securities who may well trade on the basis of the information—the issuer must make public disclosure of that information. In this way, Regulation FD aims to promote the full and fair disclosure.